The objective of the market research is to enable USAID/Kenya and East Africa (KEA)/Office of Economic Growth and Integration (OEGI) to understand the landscape of available and viable local and regional entities capable of implementing its activities in Kenya and the East Africa region. The findings and recommendations emanating from the research will inform USAID/KEA/OEGI's future designs and procurements.
The Team Leader must have at least ten years of experience in undertaking market research in any of the areas related to agriculture, nutrition, resilience, WASH, trade and investment and energy. S/he must have a master's degree in any of the areas related to business administration, marketing, agribusiness, research methodology, monitoring and evaluation or a relevant social science field.
The Team Leader must have experience in undertaking market research, have good negotiation skills, capable of dealing with sensitive company information, good leadership skills, be able to lead meetings, coordinate and gather different points of view of members of the team, draft initial documents with conclusions and recommendations, and prepare the final report, presentations and database. It would be desirable if the lead expert already has contacts in entities of focus such as government, universities, private sector associations, research institutions, NGOs and CSOs etc. to ease the setting up of meetings and interviews with these entities. Experience working in the East African Region would also be an advantage.
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