PR + Social Media Associate

Smile Train
  • Location
    New York, New York
  • Sector
    Non Profit
  • Experience
    Mid Career
  • Posted
    Jul 31

Position description

Smile Train is changing the world one smile at a time. We’re always on the hunt for curious, passionate, and innovative thinkers to join our team, to help us do what we do better. If that’s you, please read on.

Smile Train is an international nonprofit headquartered in New York. Our mission is to transform the life of every person impacted by cleft lip and palate. We train and support doctors and medical professionals to provide free life-changing comprehensive cleft treatment to our beneficiaries. Our sustainable model has allowed us to reach 1.5 million children in 90+ countries to date and we’re just getting started. We are truly changing the world one smile at a time.

We are looking for a PR + Social Media Associate to join the Public Relations team. This position will report directly to the Senior Director of Public Relations and support Smile Train’s global PR and social media initiatives. This is a great opportunity for a public relations professional to assist in the creation, editing and writing of relevant, high-quality content for all of Smile Train’s ST global channels. The PR + Social Media Associate will help with managing Smile Train’s social accounts, designing and implementing social media strategy to align with Smile Train organizational goals.

This is a full-time staff position based at our headquarters in New York City, starting as soon as possible. If you are interested, please read more below.


  • Support global PR initiatives through asset development and coordinate with Smile Train’s global PR agencies on strategy and tactic deployment
  • Work with PR team to promote campaigns and PR initiatives via social media
  • Work with International Managers, digital, and creative teams to gather content from the field
  • Plan and create various content streams on our global social media pages (Facebook, Instagram, Twitter and LinkedIn) to garner likes, impressions, engagement, and donations
  • Monitor and respond to social media messages and comments. Also, share/like any positive messages or comments
  • Manage reporting and tracking of media mentions, social channels, engagement, and follower figures
  • Manage and develop social content for Smile Train’s Germany, MENA and Cleft Community Advisory Council (CCAC) social pages
  • Assist in organizing and execution of PR events, campaigns, and releases


Our ideal candidate has/is: 

  • Bachelor’s Degree in related field, such as public relations or communications
  • 5+ years relevant experience. Experience in public relations and social media strongly preferred.
  • Strong writing and editing skills
  • Project and time management skills with high attention to detail
  • Outgoing and engaging personality

Application instructions

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