We are looking for a Digital Content Manager with passion, experience and skills to join our team. The primary responsibility of the Digital Content Manager is to create, edit, and manage all WIAN’s originalcontent and resources. WIAN is made up of 3 teams, Operations, Programmes and Communications. Sitting in the Communications team, the Digital Content Manager will work closely with the Social Media Manager, Content Editor and Communications Officer to lead the production and management of original content. The Manager will also play a vital role in developing WIAN’s brand voice.
Key priorities for the next 12 months:
Lead the recruitment and management of a team of content contributors
Work with the CEO to manage WIAN’s website and disseminate the organisation’s impact
Manage the publication of WIAN’s original content including editing, proof reading, publishing, and monitoring and evaluation of content
Help to design, develop, and manage creative online content including video production, animation content and video ads.
Oversee and manage social marketing initiatives, digital outreach, and partnerships with 3rd party video publishers.
Manage and administrate the creation and publishing of relevant, original, high-quality contentacross all WIAN’s various digital platforms, including the website, social media and other onlinemediums.
Edit and proofread all original content, ensuring all grammatical errors are rectified before being released to WIAN members.
Develop and implement new and innovative ways to engage with our members using originalcontent and disseminate WIAN’s impact to external stakeholders and potential partners
Provide regular reports and updates on the progress of content creation and present new ideas and strategies to the Executive Director, Chief Operating Officer and the Communications Team
Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
Work with the CEO to manage and refine WIAN’s website, ensuring the timely uploading of content, cleaning up outdated content, monitoring website traffic, responding to website feedback, and implementing changes to the site’s layout
Support the recruitment and management of content contributors (internally and externally to the team) keeping close oversight and ensuring all tasks are completed within the set time.
Arrange regular meetings with content editors and contributors to review performance and delivery.
Create and continually refine the content strategy and ensure all content is aligned to this
Build relationships with and reach out to external individuals and partners to collaborate with WIAN on specific content, resources, and events.
Optimize the company’s presence on Facebook, Instagram, YouTube, LinkedIn and other social channels to educate, market and build the WIAN community
Stay on top of new channels and trends in digital and social by researching new ideas, channels, and being an active part of the social community
The successful candidate must possess at the minimum a bachelor’s degree in IT, Marketing,Communications, Journalism, English Literature/Language, Politics, International Relations, Public Relations, Business and/or Business Development or a related field.
3+ years’ professional experience in Copywriting, Social Media, Communications, Marketing, Journalism or Business Development for an international development / affairs organization
Demonstrated experience in scheduling and planning a pipeline of content development, working with internal and external suppliers to develop this in a variety of formats, as well as managing and editing digital content across digital channels; primarily web and e-newsletters.
Highly computer literate with solid experience and understanding of tools such as WordPress, HTML, CSS, Java Script, Google analytics, Slideshare, Photoshop, Canva, InDesign and the top social channels (e.g. LinkedIn, Twitter, Instagram).
A strong understanding of and commitment to WIAN’s strategy, vision, values and passion
Excellent understanding of the international development landscape including knowledge of the key media outlets, international careers platforms and the barriers women face to employment in the UK and internationally.
Experience of working in a virtual team or / and remote work setting in separate locations and time zones.
Strong experience in digital advertising, content SEO and developing optimised content for search engines
Strong data analytical skills with an ability to understand and interpret data for report writing and to create strong marketing campaigns.
Excellent written and verbal communication skills including a strong ability to proofread and edit content.
Visual accuracy and attention to detail.
Commercially minded, with strong project management skills and the ability to manage multiple streams at once with minimal supervision and work to tight deadlines.
Strong team player and leadership skills – the successful candidate will have a positive and vibrant personality and can work professionally and collaboratively.
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