The position is responsible for strategic planning for the Brussels Media Hub’s broadcast and digital platform engagement, and advisor to the Hub Director and the Bureau of Global Public Affairs (GPA) on traditional and online media engagement strategies in the EUR region. As the Deputy Director for Strategic Communications and Resources, s/he will supervise GPA’s forward deployed Strategic Communications Cell by developing and executing multi-faceted communication campaigns for the European and Russian-speaking region. The job holder is responsible for liaising with GPA leadership to manage, develop and ensure accountability of Brussels Media Hub resources in support of State Department messaging priorities. The job holder manages the three Locally Employed Staff (LES) in the Strategic Communications cell in executing GPA-directed tasks and ensure they have the necessary training and resources to function effectively. Duties include but are not limited to:
Provide Strategic Communications advice and Supervise the Strategic Communications Cell
-Advise the Brussels Media Hub Director and the GPA Bureau's Office of International Media Engagement (GPA/IME) on effective and efficient strategies and tactics to engage key audiences in the EUR region.
-Determine the resources available for assignments; define priorities and deadlines for the three members of the Strategic Communications Cell.
-Evaluate the products of Strategic Communications Cell team members to determine technical soundness, responsiveness, cost-effectiveness, and compliance with policy and program requirements.
-Provide a regular assessment of how effectively the Strategic Communications Cell supports the GPA mission and Department of State policy priorities.
Manage resources, contracts and budget
-Serve as the Contracting Officer's Representative (COR) for the Brussels Media Hub.
-Be a member of/chair the Technical Evaluation Panels for IME and Brussels Media Hub contracts as needed.
-Supervise the Brussels Media Hub television studio, including purchase and maintenance of all video and audio equipment used by the Brussels Media Hub.
-Manage and advise Brussels Media Hub Director on the $1M Brussels Media Hub budget. Evaluate service providers and vendors on an ongoing basis to ensure Brussels Media Hub resources are being spent efficiently and effectively.
-Liaise with European satellite transmission companies and high-speed internet providers to lease transmission time as needed to transmit Brussels Media Hub television and radio interviews to media organizations in the European and Eurasian region.
-Research new technologies and recommend procurement of new products as needed to more effectively achieve Department goals.
Manage the broadcast studio, supervise production of audiovisual products
-Produce LiveAtState and other live/online media engagements from the Brussels Media Hub.
-Provide advice, counsel, and instruction on the operating procedures of the TV and radio studio.
-Film, edit and transmit via satellite and/or Internet broadcast-quality television and radio interviews with U.S. government officials for media organizations in the European and Eurasia Region.
-Develop, implement and then maintain professional-quality broadcast studio standards and social media platforms for the Media Hub.
-Advise posts in the European and Eurasian region and other State Department Media Hubs on equipment procurement and broadcast formats, provide video production training to relevant staff in both formal and informal training situations.
-Manage the production of audiovisual materials through contractors as needed.
Regional Media training
-Organize and co-lead media training in Brussels and throughout EUR.
Qualifications and Evaluations
EXPERIENCE: At least seven years of closely related progressively responsible experience in professional positions in broadcast or digital communications in a fast-paced office to inform public messaging; at least two years’ experience in a strategic communications role, experience as COR/TEP member.
JOB KNOWLEDGE: A sound knowledge of public affairs, digital communications best practices, data analysis, international affairs. Detailed, specialized knowledge of all aspects of digital television/radio production as they pertain to news production and highly familiar with contemporary industry and technological developments. A well-rounded understanding of key controversial issues in transatlantic relations as well as a familiarity with the organizational structure of the State Department. Familiarity with government procurement and contracting policies and procedures and take relevant official COR training courses. A strong understanding of the general European media landscape in terms of its economics, public broadcasting policies, distribution structure, and audience composition. Must have a good network of contacts in the Brussels and broader European television/radio production communities to facilitate production and should be familiar with norms and conventions for broadcast distribution in Europe, such as basic satellite infrastructure, Eurovision and other major European media feed resources, and practices of major European broadcasters.
Master’s degree in communications, international relations, journalism, American studies or political sciences.
LANGUAGE: Fluency in speaking, reading and writing English required. This may be tested.
SKILLS AND ABILITIES: The job holder must have: experience devising and implementing communications strategy; recognized expertise in research and analysis; interpersonal skills to work with a range of contacts both within the U.S. government and with external contacts; ability to explain and promote tools, methodology, and research best practices in an appropriate manner and advise senior USG officials regarding the best approaches for promoting U.S. policy; ability to analyze and interpret media and public opinion in order to advise on the most effective way to communicate with European audiences; ability to communicate effectively both verbally and in writing to interpret and explain political, social, cultural, and economic issues of importance to target audiences; expertise in effective social media practices; and operational proficiency with digital platforms including analytics.
EQUAL EMPLOYMENT OPPORTUNITY (EEO): The U.S. Mission provides equal opportunity and fair and equitable treatment in employment to all people without regard to race, color, religion, sex, national origin, age, disability, political affiliation, marital status, or sexual orientation.
All applicants under consideration will be required to pass medical and security certifications.
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